Landscape & Irrigation
Planet Green Irrigation
Client Industry
Location / Client Base
Project Type
Tech Stack
Project Overview:
Absolutely Elite designed and developed a custom WordPress website for Planet Green Irrigation — a veteran-owned irrigation and drainage company based in Spring, TX. The project included a full website rebuild, SEO-ready content architecture, dynamic service pages using Meta Box, and lead-focused forms.
Project Media
Custom Features
Bricks Builder frontend with service area integration
Custom post types for services and testimonials
SEO-ready content structure and schema markup
Gravity Forms with email notifications via Mailgun
Google review embedding and link to feedback request system
Meta Box Integration: Implemented custom post types for services, testimonials, and team members to allow for dynamic content management.
Gravity Forms Implementation: Integrated user-friendly forms for service inquiries and contact requests, enhancing lead generation.
On-Page SEO Optimization: Applied best practices for meta tags, headings, and content structure to improve search engine visibility.
Schema Markup: Added structured data to highlight services, reviews, and business information in search results.
Project Objectives
Modernize an outdated site
Improve mobile usability and load speed
Set a strong foundation for Local SEO
Increase local lead generation
Highlight veteran-owned status and quality of service
Improved User Experience: Visitors can easily navigate the site, learn about services, and contact the company, leading to increased engagement.
Scalable Content Management: The use of custom post types allows Planet Green to update content effortlessly, keeping the site current and relevant.
Challenges We Solved
Replaced an outdated theme with a fully custom Bricks Builder design
Organized services using CPTs for easier scaling and SEO
Built mobile-friendly, high-converting forms using Gravity Forms
Implemented schema and internal linking to boost local search relevance
Created a design that reflects the brand’s professionalism and trustworthiness
Improved User Experience: Visitors can easily navigate the site, learn about services, and contact the company, leading to increased engagement.
Scalable Content Management: The use of custom post types allows Planet Green to update content effortlessly, keeping the site current and relevant.